Today, British TV manufacturer Cello has announced it will be bringing back the Ferguson brand. After completing a deal with Technicolor of France, Cello will manufacture Ferguson televisions for the UK market. Consumers will benefit from Android Smart, 4K UHD and wide screen sizes on British designed and produced TVs when the range launches this November.
Ferguson was a television market leader thoughout the 60’s, 70’s and 80’s when it was part of the Thorn EMI Empire. The brand was later acquired by Thompson SA in 1987 but in recent years had disappeared from UK shelves.
The new range will boast crisp thin LED displays with screen sizes from 24” to 75” – all models from 50” upwards delivering 4K Ultra High Definition come with two times as many pixels as normal HD TVs.
Ferguson will once again be located in the UK with the new LED TVs all being built and manufactured from Cello’s production line in Bishop Auckland, County Durham.
Cello will initially focus on manufacturing larger 4K UHD televisions, from 50” to 75”, and these models will be available to purchase at the beginning of November retailing from approximately £499.99 Initial deliveries have already been received from Euronics, an independent buying group with more than 700 high-street outlets in the UK.
Brian Palmer, CEO at Cello Electronics commented “I started out in this business selling Ferguson to consumers and truly understand the trust people had in the brand over the years. Having now come full circle I am proud to have the opportunity to bring this iconic brand back into the UK market”
For a product review sample, more images or further information please contact:
Robyn Mawn
Wildfire
cello@wildfirepr.com
0208 408 8000
Stockists:
Initial orders have already been received from Euronics, an indepenetant buying group with more that 700 outlets in the UK.